How to Create Links in Microsoft Word – How to Make an Ebook Series

by Rob O'Byrne on October 24, 2012

In a digital world, viagra sale this site ebook cover design is often overlooked. It’s due to the fact that people think that because an ebook cover is only the size of a thumbnail, cialis 40mg instead of a large in-your-face image that you’d see on a hardcover book at a brick and mortar store, that its quality is of less importance.

Never Underestimate the Importance of Visual Impact

The truth is, professional cover design is just as important in ebooks. Just as is the case for print books, it is the first and sometimes only opportunity to catch the viewer’s eye. What many authors may overlook is that ebook covers must be even more versatile. They need to be able to stretch and go from a tiny thumbnail image for viewing on places like Facebook and Amazon, to stretching to fit onto an iPad or computer screen on applications like Kindle for PC or Mac.

Ebook Covers Have More Room for Visual Appeal

Keep in mind that the title of the book in online stores is always listed beside the thumbnail image of the book, negating the need to make a title that is readable in such a small format. However, do not overcrowd the cover with images either, or the viewer is liable to pass over it rather than try and figure it out.

Words From a Bestselling Author

H.P. Mallory is a New York Times bestselling author who recently wrote The Witch Is Back and the upcoming title, Something Witchy This Way Comes. She says, “Cover art is crucial in any book (ebook or otherwise) because it’s the first touch point an author has with her readers. And readers absolutely, one hundred percent judge books by their covers, so if your cover looks like you created it in Microsoft Paint, chances are your sales will reflect it.”

When your book comes up in a search result, the potential reader will view it among many other potential books to read and your cover needs to pop in a way that the others do not. Keep in mind that the background color for Amazon is white, so having a white background can potentially make your cover disappear. Also try to avoid colors that are used on the website such as tans, golds and grays.

Things to Consider When Hiring a Cover Designer:

1. Consider the cost vs. work ratio. When you are paying for a cover design, compare prices and, more importantly, compare portfolios. Look for an artist whose portfolio meets the criteria for what you’re looking for in a cover. Some artists primarily focus on the title, a simple image, and author name with the idea that the only importance of an ebook cover is to have a placeholder for where your book appears in online stores.

Despite what many cover designers once thought, it’s important for you to have a creative cover that stands out, rather than sticking to a few basic fonts and images that are simple and not complex. Shop around and be sure to inquire before deciding to go with a designer to make sure they will be able to meet your cover design needs.

2. What are your expectations? Many authors employ an artist to create a cover design with hopes of having a cover perfectly customized to specific characters and images in the book itself. Unless you are hiring an artist to paint, draw, or photograph your cover image, keep in mind that most images used will be from stock photography and simple designs that can be created in Photoshop, rather than “a young girl with her head tilted slightly to the left in a red dress and pink shoes with her hair in pigtails and ribbons.” There’s only so much that can be created from nothing unless you’re paying for someone to actually create the image.

3. Is DIY an option? Many authors would rather cut the cost of having to hire someone to design their cover. Hey, if you’re publishing your own book, why not do it all yourself? If you have an eye for design and feel confident in your ability to create the design you want as well as one that will catch a potential viewer’s eye, then go for it. Browse other best-selling covers and make sure yours stands up with them. Otherwise, find an artist that will meet your budget without sacrificing quality.

A professional ebook design is just as—if not more—important in a time when technology is taking precedence. The very existence of an ebook, and the traditional publishing companies race to keep up, is proof that technology and trends must be followed, studied, and implemented to ensure success. Think Netflix vs. Blockbuster.

Get the Ebook Cover You Want

Something that separates Ebook Editor from other companies is not only our dedication to making your cover stand out, look professional, and catch potential reader’s eyes, but our customer service.

At Ebook Editor, our customer service is unmatched. How?

Most companies (and this is sad, really) will give you one or two drafts. If you aren’t satisfied with the cover, then that’s just too bad.

When you go with us, you’ll receive as many drafts and revisions as you need until you are 100% satisfied with the cover design. We won’t let you put your book on the market if you aren’t completely satisfied with your ebook cover.

We believe in pleasing customers and making sure they go away from us happy, not just with our professional ebook cover designs, but with our attention to detail and unique needs and wants that come along with anything requiring artistic flare.
In a digital world, viagra sale this site ebook cover design is often overlooked. It’s due to the fact that people think that because an ebook cover is only the size of a thumbnail, cialis 40mg instead of a large in-your-face image that you’d see on a hardcover book at a brick and mortar store, that its quality is of less importance.

Never Underestimate the Importance of Visual Impact

The truth is, professional cover design is just as important in ebooks. Just as is the case for print books, it is the first and sometimes only opportunity to catch the viewer’s eye. What many authors may overlook is that ebook covers must be even more versatile. They need to be able to stretch and go from a tiny thumbnail image for viewing on places like Facebook and Amazon, to stretching to fit onto an iPad or computer screen on applications like Kindle for PC or Mac.

Ebook Covers Have More Room for Visual Appeal

Keep in mind that the title of the book in online stores is always listed beside the thumbnail image of the book, negating the need to make a title that is readable in such a small format. However, do not overcrowd the cover with images either, or the viewer is liable to pass over it rather than try and figure it out.

Words From a Bestselling Author

H.P. Mallory is a New York Times bestselling author who recently wrote The Witch Is Back and the upcoming title, Something Witchy This Way Comes. She says, “Cover art is crucial in any book (ebook or otherwise) because it’s the first touch point an author has with her readers. And readers absolutely, one hundred percent judge books by their covers, so if your cover looks like you created it in Microsoft Paint, chances are your sales will reflect it.”

When your book comes up in a search result, the potential reader will view it among many other potential books to read and your cover needs to pop in a way that the others do not. Keep in mind that the background color for Amazon is white, so having a white background can potentially make your cover disappear. Also try to avoid colors that are used on the website such as tans, golds and grays.

Things to Consider When Hiring a Cover Designer:

1. Consider the cost vs. work ratio. When you are paying for a cover design, compare prices and, more importantly, compare portfolios. Look for an artist whose portfolio meets the criteria for what you’re looking for in a cover. Some artists primarily focus on the title, a simple image, and author name with the idea that the only importance of an ebook cover is to have a placeholder for where your book appears in online stores.

Despite what many cover designers once thought, it’s important for you to have a creative cover that stands out, rather than sticking to a few basic fonts and images that are simple and not complex. Shop around and be sure to inquire before deciding to go with a designer to make sure they will be able to meet your cover design needs.

2. What are your expectations? Many authors employ an artist to create a cover design with hopes of having a cover perfectly customized to specific characters and images in the book itself. Unless you are hiring an artist to paint, draw, or photograph your cover image, keep in mind that most images used will be from stock photography and simple designs that can be created in Photoshop, rather than “a young girl with her head tilted slightly to the left in a red dress and pink shoes with her hair in pigtails and ribbons.” There’s only so much that can be created from nothing unless you’re paying for someone to actually create the image.

3. Is DIY an option? Many authors would rather cut the cost of having to hire someone to design their cover. Hey, if you’re publishing your own book, why not do it all yourself? If you have an eye for design and feel confident in your ability to create the design you want as well as one that will catch a potential viewer’s eye, then go for it. Browse other best-selling covers and make sure yours stands up with them. Otherwise, find an artist that will meet your budget without sacrificing quality.

A professional ebook design is just as—if not more—important in a time when technology is taking precedence. The very existence of an ebook, and the traditional publishing companies race to keep up, is proof that technology and trends must be followed, studied, and implemented to ensure success. Think Netflix vs. Blockbuster.

Get the Ebook Cover You Want

Something that separates Ebook Editor from other companies is not only our dedication to making your cover stand out, look professional, and catch potential reader’s eyes, but our customer service.

At Ebook Editor, our customer service is unmatched. How?

Most companies (and this is sad, really) will give you one or two drafts. If you aren’t satisfied with the cover, then that’s just too bad.

When you go with us, you’ll receive as many drafts and revisions as you need until you are 100% satisfied with the cover design. We won’t let you put your book on the market if you aren’t completely satisfied with your ebook cover.

We believe in pleasing customers and making sure they go away from us happy, not just with our professional ebook cover designs, but with our attention to detail and unique needs and wants that come along with anything requiring artistic flare.

About the Company

The Ebook Editor was founded in 2009 when Chris O’Byrne, sickness already an accomplished web designer and editor, page was asked by a friend if he could create an ebook. He said yes, this and then quickly learned everything having to do with book services. As his business grew, he brought on a talented team and together they not only provide highly-skilled book services, but have a passion for helping the people they work with. This passion comes through in customer service that is unequaled. Our team responds quickly to emails and phone calls and always in the most helpful way possible. You always come first.

 


 

Our Team

Chris O'Byrne, President of The Ebook EditorChris has a background in chemical engineering and science teaching and has since become an expert at ebook conversion, editing, and book marketing. He regularly speaks at writing conferences and gives workshops about ebook conversion and book marketing. He lives in Rochester, Minnesota and spends part of the year in southern Arizona. Chris and his wife, Mara, enjoy a life of simplicity and mindfulness. Debbie O'Byrne, Lead Project Manager for The Ebook EditorDebbie O’Byrne is Ebook Editor’s Lead Project Manager. Once you become a client, Debbie works with you directly and is there every step of the way. She’s our cover designer and print book designer, and is also an expert at ebook conversions. She also enjoys sewing, chasing her toddler around the house, and making homemade jam.
 
 
Rob O'Byrne, Project Manager for The Ebook EditorRob O’Byrne is our Project Manager and is in charge of our editing clients. He takes your raw manuscript and turns coal into diamonds. He is extremely dedicated to making sure your story is as well-written and captivating as possible. He’s also an expert at ebook conversions and is our lead blogger. In his spare time he loves to read, write, and play mandolin. Teri Kojetin—Social Media Director for The Ebook EditorTeri Kojetin is the Social Media Director for The Ebook Editor. In addition to this, she works as marketing coordinator for ICUC and writes for their industry blog powered by Snoos.ws. She is also a monthly contributor for Bad Rhino Rumblings. She currently lives in Minneapolis, Minnesota. You can contact her through The Ebook Editor’s social media accounts at Twitter and Facebook.

In a digital world, viagra sale this site ebook cover design is often overlooked. It’s due to the fact that people think that because an ebook cover is only the size of a thumbnail, cialis 40mg instead of a large in-your-face image that you’d see on a hardcover book at a brick and mortar store, that its quality is of less importance.

Never Underestimate the Importance of Visual Impact

The truth is, professional cover design is just as important in ebooks. Just as is the case for print books, it is the first and sometimes only opportunity to catch the viewer’s eye. What many authors may overlook is that ebook covers must be even more versatile. They need to be able to stretch and go from a tiny thumbnail image for viewing on places like Facebook and Amazon, to stretching to fit onto an iPad or computer screen on applications like Kindle for PC or Mac.

Ebook Covers Have More Room for Visual Appeal

Keep in mind that the title of the book in online stores is always listed beside the thumbnail image of the book, negating the need to make a title that is readable in such a small format. However, do not overcrowd the cover with images either, or the viewer is liable to pass over it rather than try and figure it out.

Words From a Bestselling Author

H.P. Mallory is a New York Times bestselling author who recently wrote The Witch Is Back and the upcoming title, Something Witchy This Way Comes. She says, “Cover art is crucial in any book (ebook or otherwise) because it’s the first touch point an author has with her readers. And readers absolutely, one hundred percent judge books by their covers, so if your cover looks like you created it in Microsoft Paint, chances are your sales will reflect it.”

When your book comes up in a search result, the potential reader will view it among many other potential books to read and your cover needs to pop in a way that the others do not. Keep in mind that the background color for Amazon is white, so having a white background can potentially make your cover disappear. Also try to avoid colors that are used on the website such as tans, golds and grays.

Things to Consider When Hiring a Cover Designer:

1. Consider the cost vs. work ratio. When you are paying for a cover design, compare prices and, more importantly, compare portfolios. Look for an artist whose portfolio meets the criteria for what you’re looking for in a cover. Some artists primarily focus on the title, a simple image, and author name with the idea that the only importance of an ebook cover is to have a placeholder for where your book appears in online stores.

Despite what many cover designers once thought, it’s important for you to have a creative cover that stands out, rather than sticking to a few basic fonts and images that are simple and not complex. Shop around and be sure to inquire before deciding to go with a designer to make sure they will be able to meet your cover design needs.

2. What are your expectations? Many authors employ an artist to create a cover design with hopes of having a cover perfectly customized to specific characters and images in the book itself. Unless you are hiring an artist to paint, draw, or photograph your cover image, keep in mind that most images used will be from stock photography and simple designs that can be created in Photoshop, rather than “a young girl with her head tilted slightly to the left in a red dress and pink shoes with her hair in pigtails and ribbons.” There’s only so much that can be created from nothing unless you’re paying for someone to actually create the image.

3. Is DIY an option? Many authors would rather cut the cost of having to hire someone to design their cover. Hey, if you’re publishing your own book, why not do it all yourself? If you have an eye for design and feel confident in your ability to create the design you want as well as one that will catch a potential viewer’s eye, then go for it. Browse other best-selling covers and make sure yours stands up with them. Otherwise, find an artist that will meet your budget without sacrificing quality.

A professional ebook design is just as—if not more—important in a time when technology is taking precedence. The very existence of an ebook, and the traditional publishing companies race to keep up, is proof that technology and trends must be followed, studied, and implemented to ensure success. Think Netflix vs. Blockbuster.

Get the Ebook Cover You Want

Something that separates Ebook Editor from other companies is not only our dedication to making your cover stand out, look professional, and catch potential reader’s eyes, but our customer service.

At Ebook Editor, our customer service is unmatched. How?

Most companies (and this is sad, really) will give you one or two drafts. If you aren’t satisfied with the cover, then that’s just too bad.

When you go with us, you’ll receive as many drafts and revisions as you need until you are 100% satisfied with the cover design. We won’t let you put your book on the market if you aren’t completely satisfied with your ebook cover.

We believe in pleasing customers and making sure they go away from us happy, not just with our professional ebook cover designs, but with our attention to detail and unique needs and wants that come along with anything requiring artistic flare.

About the Company

The Ebook Editor was founded in 2009 when Chris O’Byrne, sickness already an accomplished web designer and editor, page was asked by a friend if he could create an ebook. He said yes, this and then quickly learned everything having to do with book services. As his business grew, he brought on a talented team and together they not only provide highly-skilled book services, but have a passion for helping the people they work with. This passion comes through in customer service that is unequaled. Our team responds quickly to emails and phone calls and always in the most helpful way possible. You always come first.

 


 

Our Team

Chris O'Byrne, President of The Ebook EditorChris has a background in chemical engineering and science teaching and has since become an expert at ebook conversion, editing, and book marketing. He regularly speaks at writing conferences and gives workshops about ebook conversion and book marketing. He lives in Rochester, Minnesota and spends part of the year in southern Arizona. Chris and his wife, Mara, enjoy a life of simplicity and mindfulness. Debbie O'Byrne, Lead Project Manager for The Ebook EditorDebbie O’Byrne is Ebook Editor’s Lead Project Manager. Once you become a client, Debbie works with you directly and is there every step of the way. She’s our cover designer and print book designer, and is also an expert at ebook conversions. She also enjoys sewing, chasing her toddler around the house, and making homemade jam.
 
 
Rob O'Byrne, Project Manager for The Ebook EditorRob O’Byrne is our Project Manager and is in charge of our editing clients. He takes your raw manuscript and turns coal into diamonds. He is extremely dedicated to making sure your story is as well-written and captivating as possible. He’s also an expert at ebook conversions and is our lead blogger. In his spare time he loves to read, write, and play mandolin. Teri Kojetin—Social Media Director for The Ebook EditorTeri Kojetin is the Social Media Director for The Ebook Editor. In addition to this, she works as marketing coordinator for ICUC and writes for their industry blog powered by Snoos.ws. She is also a monthly contributor for Bad Rhino Rumblings. She currently lives in Minneapolis, Minnesota. You can contact her through The Ebook Editor’s social media accounts at Twitter and Facebook.

How to Create Links in Microsoft Word is part of our ongoing How to Make an Ebook Series as part of our Professional Ebook Conversion and Kindle Formatting Service.

In today’s world, population health one of the most popular reading platforms is no longer crafted from the pulp of deceased trees, more may they rest in peace. One of the most popular reading platforms is the Kindle, mind and although it doesn’t have the pleasing smell of a new book, nor can you lend it to a friend when you’re done, or use it to start a fire if you hated it (Sorry, Mrs. Meyer, the 3 minutes of warmth your burning book provided me was far more pleasing than the 45 minutes I spent in agony before I gave up reading it), the Kindle does allow for a lot more technological options.

 

External Links

Part of any professional ebook conversion or Kindle formatting service is to include links in your book—links that lead to web pages that you want your readers to follow. It may be a link to your blog, or it may be to a website that’s helpful and informative on the topic you wrote your book about. It may be a link to your email address, or a link to your favorite book-reviewing website. It may be a link to a YouTube video in which Smurfs dance with Care Bears to music performed by the cast of Glee. The sky’s the limit here.

Of course, it doesn’t do you much good if you don’t actually know how to insert a link. Well, it’s easy. On your Word doc, you probably have your link written out. For example: www.ebook-editor.com.

Now, just highlight the URL and click Ctrl+K (or Command+K on the Mac). For those who aren’t savvy about keyboard combinations, just hold down your Ctrl key and press the letter “K” on the keyboard. That should bring up some options, only one of which you need to worry about. At the bottom there will be an address bar. Make sure you type in your correct web address in that bar, and click “okay.” There; it’s linked.

 

Linking the Table of Contents

But we’re not done linking. An even more important aspect of every ebook conversion and Kindle formatting service is  that it provides links for the Table of Contents, which we will refer to as ToC. Hyperlinking the ToC is especially important for nonfiction books. Your readers need to be able to navigate quickly and easily to any section of the book they want to.

There are a few prerequisites to hyperlinking your table of contents. I’ll list them in numerical order from most important to least important.

  1. Have your ToC typed out. Make sure it’s on its own page and after the copyright page.
  2. Make sure it’s left aligned. Don’t center it or give it a first-line indent.
  3. Make sure your ToC is bookmarked. This is easy, easy, easy. Just click your cursor at the beginning of where it reads “Table of Contents” on your ToC page. Then, go to your “Insert” tab on Microsoft Word’s top toolbar. Click on “Bookmark.” Now, enter the name of your bookmark, which should be simply TOC. Click “Okay.” You’re done with that.
  4. Make sure every chapter title is in Heading 1 style, and all your sub-chapters are either Heading 1 or Heading 2 style. Every section of your book that you want hyperlinked in the ToC must be in a Heading style, so don’t cut corners. If you don’t know what a style is, that’s okay, because that’s the subject of next week’s blog!

Let’s link your ToC to the corresponding chapters in your book. Let’s say your first chapter is “Chapter 1: It was a Dark and Stormy Night.” Go to your “Insert” tab on your toolbar and highlight your chapter title.

Very important: Highlight only the text. Don’t highlight any blank space after the text.

1. It was a Dark and Stormy Night

Once that’s highlighted, click on “Hyperlink” on your top toolbar.

Once the window opens up, you’ll see a column on the left. On that column, select “Places in this document.” All that means is that you’re making a link to something in the document. Pretty straightforward.

Once there, it will give you a list of everything you have in Heading 1 style. Just double-click the corresponding heading on the list, and there you go. It’s hyperlinked. Rinse and repeat with all of your chapter titles.

It will turn your chapter titles in the ToC to blue text, and you can press Ctrl+right-click to follow it.

 

That’s it, in a very small and easily understandable nutshell.

The next post in the How to Make An Ebook Series is about styles. Styles are the most important tool in your toolbox to create a professional-looking ebook for any ebook conversion or Kindle formatting service. Not only will I open that toolbox and show you the best tool, I’ll show how to best use it in the most efficient and time-saving manner known to all of mankind.

Best of luck with your ebook conversion and Kindle formatting.

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